Mastering Marketing and Lead Generation for Wellness Entrepreneurs and Health Coaches

Oct 11

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Discover how to master marketing and lead generation in the wellness industry with my special guest, Hailey Rowe. We explore the critical necessity for entrepreneurs and service providers to understand the fundamentals of marketing and sales. We'll unpack how to balance a marketing plan with both feminine and masculine energies, and share advice on creating a standout action plan and strategy. Listen in as we explore the various ways to acquire marketing and sales skills, from DIY approaches to outsourcing.

Together, we delve into effective marketing strategies for wellness entrepreneurs. Learn how to leverage the ‘Followers, Action, Sales, Time Management and Transformation’ framework and the four basics of client attraction - Connect, Engage, Pre-Offer, and Sales. We highlight the importance of knowing your target audience, creating compelling messages and offers, and building trust with potential customers. Additionally, we tackle the fears and blocks that often hold back entrepreneurs in the wellness industry, exploring ways to overcome self-sabotage and embrace vulnerability.

We also spotlight the power of LinkedIn as a tool for lead generation. Understand how this low-maintenance platform can help build relationships and connect with potential partners and clients. Haley shares how to use LinkedIn's sales navigator to generate leads and establish thought-leadership. And don't miss out on Haley's generous free gifts: her LinkedIn class and client attraction training, available in the show notes. Whether you're an entrepreneur looking to build your business or a service provider seeking to expand your reach, this episode offers invaluable insights to help you succeed.

HIGHLIGHTS

0:06:54 - Marketing Coaching for Wellness Entrepreneurship (79 Seconds)

0:15:53 - Client Acquisition (83 Seconds)

0:19:40 - Vulnerability and Blocks in Thought Leadership (74 Seconds)

0:21:57 - LinkedIn for Business Growth Strategies (118 Seconds)

0:27:54 - LinkedIn for Entrepreneurs (55 Seconds)

ABOUT HEKATE CALLING

The Hekate Calling Podcast explores the intersection of business expansion, feminine embodiment, ancestral healing and the awakening of your soul.

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LINKS MENTIONED IN THIS EPISODE

▷ Hailey Rowe's Website